Today, Kinvolved was awarded a place on the Best for the World: Changemakers list, which acknowledges positive impact and behavior change among Certified B Corporations across all categories on the B Impact Assessment. This comes on the heels of winning two other Best for the World awards.
Research on positive/negative interactions reveals that educators who lead with the positive and continually send encouraging messages—rather than first reaching out about a problem or only initiating contact when something is wrong—have the best chance at building strong relationships.
When schools only reach out to discuss problems, it’s easy for parents and students to feel frustrated, powerless, and disengaged; positive messages provide a welcome bright spot that helps build trust and engagement in schools.
Educator perspectives on how Kinvolved helps
Mr. K. recalls that one student’s mother was surprised to receive through KiNVO a text from him that commended her student’s effort: “She told me that, in the past, when she received a phone call from class, it was never positive.”
For Ms. C., a Community Schools Director in Brooklyn, her team instructs teachers to be “very strategic around what we’re communicating with parents,” which is easy to track and evaluate through KiNVO’s reporting tools. She explains: “There is always something positive you can share with a parent. Send as many positive messages upfront as you can. When you do have to send a negative message, parents and students will better receive it because they’re used to you saying something kind and genuine—they understand you’re communicating because you need their support addressing an issue.”
Putting it into practice
- Apply the “Magic Relationship Ratio”—initiating five positive interactions for every negative interaction—to build and sustain a strong relationship.
- KiNVO pro tip:Use KiNVO’s Parent Communication report to compare how many Positive versus Needs Improvement messages you send—grade-level and content teams can set specific communications goals and check their progress each week.
- Be conscious about the tone and timing of your messages, and keep your content simple and pleasant. Remember that texts can be easily misinterpreted, so if you have to discuss a sensitive matter, use text messages to coordinate a phone call at a mutually convenient time.
- KiNVO pro tip: Start and end on a positive note, sandwiches in the middle any issues that need to be addressed.
- Designate time periods where you send only positive messages. This helps establish an encouraging environment, build family and student buy-in, and create a two-way communications channel for collaborating and problem-solving.
- KiNVO Pro-tip: Schedule positive-only periods at the beginning of the year and after long breaks.
This Spring we held a Community Summit in Washington, D.C., in partnership with Mayor Muriel Bowser and the Office of the Deputy Mayor for Education. The Every Day Counts! Summit gathered educators, city leaders, students, and families to learn about the resources, the research, and the best practices for improving student attendance citywide.
Check out our video recap of this incredible event:
Kinvolved Honored as Best for the World Among Certified B Corporations after Comprehensive Impact Assessment
The organization has been recognized in two categories, Best for Community and Best for Governance, for its positive community impact and its mission-driven leadership
June 12, 2018 – New York, NY: Today, Kinvolved was twice recognized for being a “Best for the World” organization based on an independent, comprehensive assessment administered by the nonprofit B Lab. Honorees are featured on B the Change, the digital Medium publication produced by B Lab: bthechange.com/bestfortheworld.
Kinvolved, a certified B Corporation, has been honored in both the Best For Community and the Best Governance categories. In each category, honorees receive the award if they earned a score in the top 10 percent of more than 2,400 Certified B Corporations on the B Impact Assessment.
Honorees set a gold standard the positive impact that business-as-force-for-good can make in communities around the world. The selection criteria are available here.
The Community portion of the B Impact Assessment evaluates a company’s supplier relations, diversity, and involvement in the local community. It also measures the company’s practices and policies around community service and charitable giving, including whether a company’s product or service is designed to solve a social issue, such as access to basic services, health, education, economic opportunity and the arts. Kinvolved made the list thanks to exceptional practices like developing products and services to address a core problem, student absenteeism, which disproportionately affects students in high-need communities.
The Governance portion of the B Impact Assessment evaluates a company’s overall mission, ethics, accountability and transparency. It measures whether the company has adopted a social or environmental mission, and how it engages its employees, board members and the community to achieve that mission. This section assesses employee access to financial information, customers’ opportunities to provide feedback, and the diversity of the company’s governing bodies. Kinvolved made the list thanks to exceptional practices like continuous improvement, based upon client input, transparency among clients and team members alike, and diversity in hiring full time staff and board leadership.
“We’re an organization made up of former educators and community advocates. We launched Kinvolved because we saw firsthand the disastrous effects chronic absenteeism has on our schools, our communities, and particularly our most at-risks kids,” says Miriam Altman, Chief Executive Officer. “Our mission to elevate student attendance is inherently beneficial to everyone in the community. Combined with our high standard for ethics and values within our organization, it has been a natural fit for Kinvolved to be a B Corp, and we are honored to receive recognition from B Lab.”
To certify as B Corporations, companies must complete a full assessment—which measures a company’s impact on its workers, community, customers and the environment—and have their answers verified by B Lab. Today there are more than 2,400 Certified B Corporations across more than 150 industries and 50 countries, unified by one common goal: to redefine success in business.
A total of 932 Certified B Corporations representing 52 countries were named 2018 Best for the World Honorees. B Lab simultaneously released separate lists recognizing B Corporations as Best For The World Overall, Best For Environment, Best For Customers, and Best For Workers, which can be found at bthechange.com/bestfortheworld.
“With the rise of anger at a system that feels rigged, people are hungry for companies like Kinvolved that are changing the system by building businesses that seek to create the greatest positive impact,” says Jay Coen Gilbert, co-founder of B Lab. “Best For The World is the only list of businesses that uses comprehensive, comparable, third-party-validated data about a company’s social and environmental performance.”
Kinvolved galvanizes students, parents, teachers, leaders, and community stakeholders around a shared goal: To increase student achievement by minimizing absenteeism. We take a holistic approach to fighting chronic absenteeism, combining technology tools and human interventions to change the deeply ingrained behaviors and external factors affecting student attendance, including poverty, racism, and socio-economic exclusion. Learn more at www.kinvolved.com.
About B Lab
B Lab is a nonprofit organization that serves a global movement of people using business as a force for good. Its vision is that one day all companies compete not only to be the best in the world, but the best for the world and society will enjoy prosperity for all for the long term. For more information, visit http://www.bcorporation.net.
About B the Change
B the Change is a Medium publication produced by B Lab in collaboration with the community of Certified B Corps and the movement of people using business as a force for good. Read all B the Change stories at http://www.bthechange.com.
Miriam Altman: email@example.com; 646.719.0553